Know Your Real Costs Before You Price
Most contractors underestimate their costs. They think about materials and labor but forget about insurance, truck payments, tool replacement, fuel, office expenses, and their own salary.
Before you can price a job correctly, you need to know your overhead - the cost of keeping your business running even when nobody is swinging a hammer. If you do not build overhead into every bid, you are slowly going broke.
Markup vs Margin - Know the Difference
A 20 percent markup is not a 20 percent profit margin. This trips up a lot of contractors. If a job costs you $10,000 and you mark it up 20 percent, you charge $12,000 and make $2,000. That is a 16.7 percent margin, not 20 percent.
The difference matters. If you need a 20 percent profit margin, you actually need about a 25 percent markup. Getting this math wrong on every job adds up fast over a year.
Price for the Job You Want, Not the Job You Fear
Fear-based pricing is when you lower your price because you are afraid of losing the job. Every contractor has done it. The problem is that winning a job at the wrong price is worse than not winning it at all.
A job priced too low eats into your margin, stresses your crew, and takes time away from better opportunities. Price with confidence. If you lose a few bids, that is better than winning jobs that lose money.
Review Job Profitability After Every Project
Most contractors estimate jobs but never go back and check if they actually made money. That is like throwing darts blindfolded.
After every job, compare your actual costs to your estimate. Where did you go over? Where did you come in under? This simple habit makes your estimates more accurate over time and prevents you from repeating expensive mistakes.

Platform Solution
How myCT1 Business-in-a-Box Solves This
myCT1 connects your estimates directly to jobs and invoices, so you can track actual costs against your original bid. The reporting dashboards show job profitability at a glance, so you always know which jobs make money and which ones do not.
Our estimating tools include line item templates with your real costs built in, so you are not guessing on every bid. With QuickBooks integration, your financial data stays synced and accurate. Forge AI can even analyze your past job data to help you spot pricing patterns and improve margins over time.